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NCOA sets ambitious goal to help Millions of
Struggling Older Adults by 2020
WASHINGTON, Nov. 16, 2011 /PRNewswire-USNewswire/
--The National Council on Aging (NCOA),
the leading nonprofit service and
advocacy organization for older
Americans, announces the launch of an
ambitious new mission focused on helping
millions of struggling older adults.
NCOA's new mission is "to improve the lives
of millions of older adults, especially
those who are vulnerable and disadvantaged."
By 2020, NCOA's goals are to:
Improve the health of 4 million older
adults with multiple chronic conditions.
Improve the economic well-being of 5
million low-income and vulnerable older
Strengthen and protect major public
programs for disadvantaged and
vulnerable older adults.
Along with the new mission, NCOA is
launching a newly rebranded website at www.ncoa.org.
The site is designed to help older adults,
caregivers, advocates, and aging services
professionals find information, tools, and
resources to help all seniors achieve
improved health and enhanced economic
The website also features NCOA's new logo,
which symbolizes and celebrates the "Aging"
in our name—the focus of our passion and our
"I'm very excited about NCOA's new brand and
mission—and what it means for the future of
NCOA and the millions of older adults we
serve," said James Firman, president and CEO
of NCOA. "I invite everyone to visit
NCOA.org and Join the Cause—an easy way to
stand with us in our mission to improve the
lives of millions of older adults in need."
The National Council on Aging is a
nonprofit service and advocacy organization
headquartered inWashington, DC. NCOA is a
national voice for millions of older
adults—especially those who are vulnerable
and disadvantaged—and the community
organizations that serve them. It brings
together nonprofit organizations,
businesses, and government to develop
creative solutions that improve the lives of
all older adults. NCOA works with thousands
of organizations across the country to help
seniors find jobs and benefits, improve
their health, live independently, and remain
active in their communities. For more
information, please visit: www.NCOA.org |www.facebook.com/NCOAging |www.twitter.com/NCOAging
SOURCE National Council on Aging